360 Car Photography: Tour Every Car Inside and Out

360 car photography lets a buyer sit in the driver’s seat from their phone. With TeliportMe you shoot the cabin, a walk-around and your showroom floor in 360°, link them into one tour, and put it on the car’s page with a button that books a test drive.

Two kinds of 360 car photography

“360 car photography” means two different things, and each needs its own tool:

• An exterior spin. The car turns on screen as you drag, built from dozens of photos taken in a circle around it, often on a turntable. That needs spin software. TeliportMe doesn’t make spins.
• A 360° tour. Panoramas you look around in: from the driver’s seat, the back seat, beside the car and across the showroom, with arrows to move between them. This is what TeliportMe makes.

The two work side by side: a spin shows the paintwork from every angle, and a tour lets the buyer sit inside.

How to shoot a 360 car tour

1. Pick a camera. Any 360° camera works, or the TeliportMe app on iPhone and Android, which captures the panorama with your phone. Here’s how to choose a 360 camera.
2. Shoot the inside. Put the camera where the driver’s head would be, for the view from the driver’s seat. Add the back seat and the cargo area if they help sell the car.
3. Walk around the outside. Take a few panoramas around the car so buyers can step round it, and one of the showroom floor.
4. Link the scenes. Upload them to a new tour and place hotspots, so people move from the showroom to the car and into the driver’s seat.
5. Give buyers a next step. On Business, add a “Book a test drive” button that opens your form, your chat or any link. Then embed the tour on the car’s page or share the link.

What turns a car tour into test drives

• Buttons in the tour. On Business ($29 a month billed annually), buttons like “Book a test drive” open your form, your chat (WhatsApp, Intercom, Crisp or Messenger) or any link. On Unlimited, forms and chat sit inside the tour.
• Click on the car itself. Polygon hotspots make the exact shape of a wheel or a screen clickable, to open a gallery or a video.
• Your video on the car’s screens. Magic Embed plays video on the screens and walls of a scene, so it looks part of the room.
• A salesperson in the tour. Virtual Host or Live Avatar puts your team in the tour to walk buyers through it.
• Your showroom on Google. Publish the showroom tour to Google Street View.

All of these come with Business. See TeliportMe for car dealers for example tours of showrooms and cars.

For photographers and agencies who shoot for dealers

Put each dealer’s brand on their tours: 5 brands on Business, unlimited on Unlimited. Give a dealer a sub-account or a workspace, or just send them the link.

“So far we’ve been able to use Teleportme in the Real Estate and Auto Mobile industries and our clients LOVE it.”

— Nour B., Creative Lead, tours for luxury automobiles (5/5 on G2)

See a TeliportMe tour

Drag to look around; tap the arrows to move between scenes. More examples by industry.

Explore the tour

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